Decision Tool

The Forrester Taxonomy And Metadata Assessment Tool

Find Out Whether Your Taxonomy And Metadata Are Optimized For Content Access, Automation, Analytics, And Administration

January 31st, 2023
Kathleen Pierce, Principal Analyst
Kathleen Pierce Principal Analyst
With contributors:
Phyllis Davidson , Lisa Gately , Andrew Pelletier , Pippin Evarts

Summary

Taxonomy and metadata tags are prerequisites to delivering content experiences that are immediate, intuitive, and connected. However, content is often decentralized across many systems, each with its own taxonomy. Metadata tags are often applied by dozens or hundreds of content contributors, who have little oversight or understanding of the impact on audience experience, automation, and analytics. The Forrester Taxonomy And Metadata Assessment Tool helps content, marketing, and sales enablement leaders assess how well their taxonomy and metadata tags are performing and identify next best actions based on their maturity score.

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