The Forrester Wave™: Sales Force Automation Solutions, Q2 2021

The 10 Providers That Matter Most And How They Stack Up
April 19th, 2021
With Contributors:
Sara Sjoblom
Paul-Julien Giraud
and Peter Harrison


In our 37-criterion evaluation of sales force automation (SFA) providers, we identified the 10 most significant ones — Creatio, Freshworks, Microsoft, Oracle, Pegasystems, Salesforce, SAP, SugarCRM, Zendesk, and Zoho — and researched, analyzed, and scored

Want to read the full report?

This report is available for individual purchase ($2995).

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.