Wave Report

The Forrester Wave™: Social Relationship Platforms, Q2 2015

The 11 Providers That Matter Most And How They Stack Up

April 20th, 2015
NE
Nate Elliott
With contributors:
Collin Colburn , Luca Paderni , Nick Hayes , Erna Alfred Liousas

Summary

In Forrester's 41-criteria evaluation of social relationship platform (SRP) vendors, we identified the 11 most significant software providers — Adobe, Expion, Falcon Social, Hootsuite, Oracle, Percolate, Salesforce, Shoutlet, Spredfast, Sprinklr, and Sprout Social — in the category and researched, analyzed, and scored them. This evaluation details our findings about how well each vendor fulfills our criteria and where they stand in relation to each other to help B2C marketing professionals select the right partner for their social relationship platform.

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