Best Practice Report

The Fundamentals Of Empowered Cross-Functional Teams

Use Forrester’s Guide To Build A Foundation For Empowered Teams

May 25th, 2023
With contributors:
Lisa Singer , Charles Betz , Sam Somashekar , Danny Yen , David Morrison , Drew Zalucky


As the norm of siloed, command-and-control organizational structures slips into the past, a new and dynamic form of product team is emerging. The empowered product team is well-suited to accommodate the sometimes-chaotic product development environment — characterized by increasingly dynamic customer needs and technology solutions. Organizations must consider and establish specific conditions to allow the flourishing of empowered teams. This report covers key guidelines, team characteristics, and the organizational environment that enables empowered product teams to create value.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.