Template

The B2C Marketing Plan-On-A-Page Template

Accelerate Your Go-To-Market Approach With A Simplified Marketing Plan

August 2nd, 2021
With contributors:
Emily Collins , Mike Proulx , Chahiti Asarpota , Christine Turley

Summary

CMOs and their teams need simple templates to facilitate marketing strategy and plan development. Current approaches are either so complex that they are difficult to understand and operationalize or too focused on outlining execution tactics that don’t link to business objectives. CMOs can use this B2C Marketing Plan-On-A-Page Template to facilitate marketing strategy planning with a simple fill-in-the-blanks approach.

Want to read the full report?

This report is not available for purchase at this time.

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.