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The State Of The Acceptance Of Alternative Payments In US Retail, 2021

An Evaluation Of 98 US Retailers And Their Payment Options

September 28th, 2021
Lily Varon, Principal Analyst
Lily Varon Principal Analyst
With contributors:
Fiona Swerdlow , Madeline Cyr , Taylor Hansen

Summary

In July 2021, we looked at Forrester’s consumer data and 98 US retailers across several categories to assess the current state of alternative payment acceptance online. We evaluated digital payment options as well as deferred payment options. PayPal is still the most widely adopted alternative payment method in US retail: 40% of US online adults have used it in the past three months, and 85% of US retailers we reviewed accepted it as a payment method. Deferred payment usage remains low but is growing among both retailers and consumers. The number of retailers we evaluated that offer a deferred payment option online has doubled since early 2020.

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