Trends Report

The State Of The US Holiday Shopper, 2022

Key Findings From Forrester’s December 2022 Consumer Energy Index And Retail Pulse Survey

April 3rd, 2023
Sucharita Kodali, VP, Principal Analyst
Sucharita Kodali VP, Principal Analyst
Nicole Murgia, Senior Researcher
Nicole Murgia Senior Researcher
With contributors:
Fiona Swerdlow , Connor Weathers

Summary

Despite the uncertain economic state, US holiday retail sales had another record-breaking season in 2022. US online adults began their holiday shopping in the early fall months and spent time both in stores and online — of course seeking out the best deals and offers. This report reviews Forrester’s data on the shopping behaviors and attitudes of US online adults during the 2022 holiday season.

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