The Technology Vendor Research Guide For Digital Commerce

August 6th, 2024

With contributors:

Fiona Swerdlow , Lauren Cevallos , Joe Cicman , Chuck Gahun , George Lawrie , Kate Leggett , Biswajeet Mahapatra , Lily Varon , Delilah Gonzalez

Summary

Digital commerce leaders at retailers and brands must select and scale their platforms and partners strategically to accelerate business results and become adaptive and resilient in an uncertain market. To do this, tech teams must identify platforms (software) and partners (vendors) that align with the future state of the business and understand their unique industry needs. To help digital leaders at retail organizations with their tech selection, this report provides an overview of Forrester’s most important vendor evaluations for their role and industry.

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