Summary
Product cycles for games consoles are much longer than the time between generational launches might suggest. The bulk of US regular gamers are late adopters: 16% purchased seventh-generation systems shortly after release; 45% purchased them late; and 21% bought a legacy system after the launch of the seventh generation. Although Sony has lost substantial ground in home and mobile game systems, it can and must make bold moves to secure its place for the long haul.
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