Trends Report

The Worldwide Annual CIAM Market Is Set To Grow To $3.1 Billion In 2025

October 8th, 2020
With contributors:
Merritt Maxim , Benjamin Corey

Summary

Security and risk professionals should read this research to understand the growth in the customer identity and access management (CIAM) market over the next five years. Increased focus on seamless, low-friction online customer service as well as regulations like PSD2 and open banking are driving growth in the CIAM market. North America has the largest share of the CIAM market at 59%, reflecting the fact that online security, customer service, and security experience play a significant role in the customer journey in that region. Retail/e-commerce and financial services dominate the CIAM market, due to having already invested the most in CIAM, being hit hardest by the pandemic, and facing the greatest transformation challenges. For more information, watch Video: The Five Pillars Of A Robust And Resilient CIAM Strategy and schedule an inquiry.

Want to read the full report?

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.