Trends Report

Trends 2013: Staffing And Hiring For eBusiness

Our Annual Benchmark Of eBusiness Team Sizes And Job Functions

May 2nd, 2013
Rachel Roizen
With contributors:
Carrie Johnson , Douglas Roberge


In our annual organizational and staffing survey of eBusiness and channel strategy professionals, we find yet again that although eBusiness team sizes are growing, eBusiness professionals feel that their teams are understaffed. They feel this staffing pain the most in the roles they need most to drive digital differentiation forward — IT, customer experience/usability, and business analytics. In this report, we outline average eBusiness team sizes and segment that analysis by overall company revenue, overall company employee size, and online revenue. We also discuss the functional areas in which eBusiness professionals are most understaffed and those which they find hardest to hire for.

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