Summary
Sales through online retail channels continue to grow, up almost $21 billion from last year alone. In order to fuel this projected growth, it is important to recognize where these growth opportunities are among current online buyers as well as those who have not recently purchased products online. This Data Essentials document summarizes key takeaways from Forrester's Technographics® 2010 retail surveys, as well as our Forrester Research Online Retail Forecast, 2010 To 2015 (US).
Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
- Stay ahead of changing market and customer dynamics with the latest insights.
- Partner with expert analysts to make progress on your top initiatives.
- Get answers from trusted research using Izola, Forrester's genAI tool.