Understanding Who To Call For Help With Your WCM Projects

Web content management (WCM) projects require a wide range of skills for successful implementation. Information and knowledge management (I&KM) professionals who undertake these complex initiatives don't always have in-house access to all the expertise needed for WCM project success. And when they look outside for help, eBusiness managers, marketing operations resources, and IT project leads often have trouble identifying the most appropriate resources to turn to at various stages of the implementation. Consulting resources, such as those from interactive agencies and systems integrators, can offer support for application design, systems integration, and socialization, while lower-level tasks such as template development can be assigned to independent contractors. WCM vendor professional services can provide valuable assistance during the requirements gathering and design phases of the project, and organizations should also touch base with these resources for periodic checkups after the systems move into maintenance mode.