Summary
Online grocery sales continue to grow, but that growth has slowed substantially since 2020, which was an outlier. This research assesses grocery in the context of the current economy amid rising prices and fluctuating consumer confidence. Forrester partnered with Circana for this research. This report highlights the growth of grocery subcategories, the distribution of online grocery delivery formats, and the competitive landscape for grocery retailers.
Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
- Stay ahead of changing market and customer dynamics with the latest insights.
- Partner with expert analysts to make progress on your top initiatives.
- Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this report
This report is available for individual purchase ($1495).