Summary
Monzo is one of the best known of more than a dozen digital banks now operating in the UK. Over the past four years, Monzo has won 2 million customers — half of them in the past eight months. We opened an account to show digital teams in other countries how Monzo helps prospects through the purchase journey. This report contains a video review of Monzo's account opening process and illustrates what digital business strategy executives can learn from it.
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