Trend Report

Wealth Management Firms Must Transform From A Product-Centric To A Customer-Centric Financial Advice Model

Vijay Raghavan
Oct 22, 2019

Summary

Customers want financial solutions that are personalized and serve their unique needs and goals. There’s a gap between platforms that focus on short-term budgeting and those that offer long-term financial planning. The role of financial advisor requires a more well-rounded skillset where empathy matters. Wealth management firms have a roadmap to transform but don’t know how to get there yet because of competing priorities.

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