CX
EMEA

June 22 – 23, 2022  |  London & Digital Experience

Content Highlights

CX EMEA 2022 will bring immersive experiences that provide invaluable insights and actionable advice to drive better business results. During the event, we’ll give you guidance on how to grow your vision, improve your strategy, hone your skills and expand your community. We are excited to offer you:

  • 20+ role-based sessions aligned to your priorities
  • Numerous session formats to meet your learning style including analyst presentations, panel discussions, fireside chats, roundtable discussions and more
  • Marketplace opportunities to help you find the right solution provider for your marketing, sales, and product needs
  • Networking opportunities to help you expand your community, meet with Forrester analysts and connect with peers facing similar challenges

Key Topics

  • The New Consumer & Impact Of The Pandemic
  • Changes To Culture & Society
  • Journey Centricity, Journey Mapping
  • Leadership Skills, Employee Experience & Trust
  • Growing Your Digital Team
  • Scaling CX
  • Service Design
  • Sustainability
  • The Future Of CX

Keynote Sessions

  • What Customers Value
  • The Journey-Centric Revolution
  • It’s Time To Shape How People Trust You
  • Unchained Melody – Driving Harmony With Decentralised Business Models
  • Beyond The Magic Metric: Scale A System That Measures Customer And Business Value

Our Leadership Focus

Who they are: Chief Customer Officer; Chief Experience Officer; Chief Client Officer; EVP, SVP, and VP of Customer Experience; Director of Customer Experience; VP/Director of Customer Intelligence (CI)

Key Priorities:

  • Establish, Fund, And Scale The CX Function
  • Collect And Analyze Data For Customer Insights
  • Embed Customer Insights Into The Business
  • Design Experiences That Drive Loyalty
  • Enable CX With Technology
  • Measure CX Performance And Prove ROI

Who they are: Chief Marketing Officer; Chief Brand Officer; SVP Marketing & Communications; Regional/Divisional Head/(S)VP of Marketing

Key Priorities:

  • Demonstrate The Business Value Of Marketing
  • Earn Brand Devotion
  • Champion The Customer
  • Lead A High-Performing Team
  • Modernize Marketing Capabilities
  • Select And Optimize Partnerships Innovate Go-To-Market Approaches

Who they are: Head/VP/Director of Digital Strategy; Head/VP/Director of Digital Business; Head/VP/Director of Digital Products & Solutions; Head/VP/Director of Digital Channels; Head/VP/Director of Digital; Head/VP/Director of eCommerce; Head/VP/Director of Omnichannel