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For Infrastructure & Operations Professionals

Offer A Deeper Purpose To Tempt Digital Talent Away From Silicon Valley

Traditional Industries Competing With Cool Tech Firms For Staff Must Shift The Fight Away From Pay And Perks To Win

August 6, 2018

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Why Read This Report

Traditional businesses must embrace digital to win, serve, and retain customers. From manufacturing and utilities to retail and healthcare, many are attempting the transition. In the process, lumbering behemoths of the industrial age find themselves competing for digitally savvy talent with some of the youngest, coolest companies on the planet. This report discusses the talent acquisition and retention steps that infrastructure and operations (I&O) professionals must take as they seek digitally enabled growth. This is an update to a previously published report; Forrester reviews and revises it periodically for continued relevance and accuracy.

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Table of Contents

  • The Success Of Your Business Depends On Software
  • Doing Work That Matters Gets Digital Talent Out Of Bed In The Morning
  • Recommendations

  • Focus On Building Teams And Culture To Sustain Growth
  • What It Means

  • Every Business Is A Software Business, At Least In Part
  • Supplemental Material
  • Related Research Documents

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