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For eBusiness & Channel Strategy Professionals

Case Study: How Ping An Insurance Embraced Digital To Rewrite Its Business

January 17, 2019


Why Read This Report

Ping An Insurance, one of the world's largest insurers in terms of market capitalization, used emerging technologies to transform itself from a traditional insurer into a digital innovator. It now provides healthcare, automotive, real estate, and smart city services to more than half a billion internet customers. This report details how digital business pros can leverage Ping An's experience to achieve superior customer experience (CX) and operational efficiencies, innovate their business models, and build new ecosystems.

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Table of Contents

  • Transform The Business Landscape With Digital Technology
  • Situation: Traditional Insurers Face Digital Challenges
  • Approach: Ping An Rewrote Its Business Model With Digital
  • Results: Digital Forces Are Driving Remarkable Business Growth
  • Recommendations

  • Actively Engage Customers With Digital Technologies
  • Supplemental Material
  • Related Research Documents

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