Forrester Data Report: Online Retail Forecast, 2016 To 2021 (Western Europe)
January 11, 2017
Why Read This Brief
Online retail sales will grow at an average of 12.3% per year over the next five years in Western Europe. Italy and Spain will see the fastest online sales growth. Online sales growth in the Netherlands, the UK, and Ireland is also faster than we previously predicted. This forecast details growth across 22 product categories in 17 countries in Western Europe, with historical online category sales going back to 2002.
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