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For eBusiness & Channel Strategy Professionals

How To Prepare For Australia's National Broadband Network

eBusinesses Must Prepare Now To Win Over New Customers

May 3, 2012

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Authors

  • By Steven Noble
  • with Zia Daniell Wigder,
  • Lily Varon

Why Read This Report

The Australian federal government's National Broadband Network (NBN) is set to turn Australia into one of the most connected nations in the world. But how should eBusiness professionals respond? So far, Australian eBusiness professionals — like the business community as a whole — have been focusing elsewhere. This reports shows why the NBN should be central to their plans and discusses the steps that eBusiness professionals should take to prepare for Australia's very near future as a broadband powerhouse.

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Table of Contents

  • Australia Will Soon Experience A Massive Broadband Leap Forward
  • Australian eBusiness Professionals Are Neglecting This Opportunity
  • Rich And Immersive Media Will Supercharge Online Retail In Australia
  • RECOMMENDATIONS

  • Create Space For Innovation Before It's Too Late
  • Supplemental Material
  • Related Research Documents

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