Vendor Landscape: Digital Experience Platforms
Three Classes Of Vendors Tackle The Multichannel Experience Mandate
May 16, 2016
Why Read This Report
Application development and delivery (AD&D) professionals need an array of software to create and manage the digital experience (DX). They must evaluate, implement, integrate, and build front-end experiences from a fragmented product landscape. Tech vendors try to help by bringing more complete digital experience portfolios to the market. In this report, we define the components of a digital experience platform, explore the vendors delivering these solutions, and provide insight into the approaches they take to enable the delivery of digital experiences. This report is an update of a previously published report. Forrester reviews and updates it periodically for continued relevance and accuracy.
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Table of Contents
- Embrace Ecosystem Integration To Support The Customer Life Cycle
- Architecture Is The Litmus Test Of The DX Platform
- Digital Experience Platform Vendors Align With Three Strategies
- Find The Right Balance Between Vendor Loyalty And Vendor Lock-In
- Supplemental Material
- Related Research Documents
Your Digital Experience Technology Strategy Starts With A Customer Journey Map
December 20, 2016 | Ted Schadler
The Forrester Wave™: Digital Platform Engineering Services, Q2 2016
April 22, 2016 | Nate Fleming
Digital Insights Will Power Great Digital Experiences
November 25, 2015 | Ted Schadler