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For eBusiness & Channel Strategy Professionals

Market Overview: Full-Service eCommerce Solutions

March 10, 2015


  • By Lily Varon,
  • Peter Sheldon
  • with Zia Daniell Wigder,
  • Rebecca Katz,
  • Diana Gold

Why Read This Report

Running an eCommerce operation in today's fast-paced, highly competitive marketplace is hard, and it just keeps getting harder. eBusinesses must execute many functional areas well — from demand generation and running the website through fulfillment and customer care — in order to drive profitable sales and offer great customer service. Fail in any of these capacities and eBusinesses risk damaging the brand and stifling business growth. eBusiness leaders with limited resources, competencies, and capabilities in-house to deliver on these complex commerce initiatives are seeking partners to manage all or parts of the eCommerce operations for them. This report will help eBusiness professionals understand the landscape of vendors available to manage and streamline any or all aspects of the complex eCommerce processes.

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Table of Contents

  • What Type Of Company Is Looking For A Full-Service Solution?
  • Full-Service eCommerce Solutions Continue To Evolve
  • The Full-Service eCommerce Solution Vendor Landscape Is Diverse

  • Approach The Full-Service Relationship Like An Open Partnership

  • Full Service Is No Longer An All-Or-Nothing, Long-Term Commitment
  • Supplemental Material
  • Related Research Documents

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