Trends Report

Networking Technologies Immerse Fans In NFL Games And The Tour De France

RFID, Wi-Fi, Cell, And Other Wireless Technologies Create New Emotional Experiences And Connections

February 24th, 2017
Andre Kindness, Principal Analyst
Andre Kindness Principal Analyst
Michele Pelino, Principal Analyst
Michele Pelino Principal Analyst
With contributors:
Glenn O'Donnell , Clare Garberg , Diane Lynch

Summary

The National Football League (NFL) and the Tour de France use networking technologies to change the way fans engage with two popular sports in Europe and North America. Dimension Data, Extreme Networks, and Zebra Technologies partnered with the Tour de France, stadium owners, and the NFL to leverage wireless technologies to win, serve, and retain their fans in new and engaging ways. This report highlights best practices that infrastructure and operations (I&O) professionals at these companies use to design, deploy, and manage customer engagement networks (CENs) in the sporting entertainment industry.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.