Report

Positive Email Attitudes Continue

Consumers Are Satisfied With The Email Experience
January 3rd, 2017
With Contributors:
Olivia Dynan
and Laura Glazer

Summary

Forrester has evaluated consumer email attitudes over the past four years, using our Consumer Technographics® data from 2012 through 2016. Overall, attitudes toward email have become increasingly positive. This report presents current email attitudes and

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