Report

Successful Symmetry: Use Metrics To Balance Value For The Customer And Business

A System Of Complementary Metrics Helps Optimize For Success And Spot Problems Early
August 2nd, 2021
With
Brian Mukasa
and Shayna Neuburg

Summary

This report shows how to embrace complementary metrics to drive customer obsession: Define the value your target customers seek, establish value behavior and value outcome metrics, and use the insights to balance value for and value of customers.

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