Trends Report

Telecom And IT Strategists Must Pursue Converged Service Delivery To 2010 And Beyond

February 14th, 2007
RS
Rolf Schonhowd
With contributors:
Laura Koetzle , Daniel Krauss

Summary

Strategy professionals at today's telecom and IT services firms must cope with the merger of their formerly distinct segments into a single global market, which Forrester calls converged service delivery. More players chasing the same business will require new strategic thinking among the contenders. It will be very challenging to navigate the early converged service delivery market. To win, you don't have to acquire, but you do have to invest in client and competitive intelligence research.

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