Trends Report

The Cloud-Driven Evolution Of Asian Tech Distributors

How Tech Vendors Can Capitalize On The Changing Roles Of Distributors

July 10th, 2012
Tirthankar Sen, null
Tirthankar Sen
With contributors:
Dane Anderson , Charu Khera , Abhinav Dhruwa

Summary

Forrester believes that the number of tech distributors in Asia will drop by 15% to 20% over the next five years due to mergers, acquisitions, and other market consolidation. As a result, tech vendors that partner with distributors that change with the market will drive the next wave of growth, while those that don't will fall by the wayside. This report details the impact the cloud is having on distributors in Asia, the long-term viability of those distributors, and how vendors must position for success as these disruptions take place.

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