Skip to main content

Save or Share this Report

For eBusiness & Channel Strategy Professionals

The Money Management Metrics That Matter

February 9, 2017

Primary author headshot


Why Read This Report

To achieve digital money management's promise — helping customers make better decisions and increasing their loyalty — digital business strategy executives need to put the right metrics in place. These should track customers' use of digital money management tools, identify opportunities for improvement, and help quantify the business value of digital money management. This report identifies the relevant metrics that digital banking teams should adopt, recommends how to align them with business objectives, and offers a step-by-step process for collecting and using them.

Get Access

Already a Client?

Log in to read this document.

Become a Forrester Client

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

Purchase Report

This report is available for individual purchase ($745 USD).


Table of Contents

  • Digital Teams Need To Measure Digital Money Management Use
  • Measure Your Money Management Strategy Using A Five-Step Process
  • Recommendations

  • Put Metrics At The Heart Of Your Digital Money Management Strategy
  • Supplemental Material
  • Related Research Documents

Recommended Research