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The Real Value Of Work

Business Case: The Employee Experience Playbook

September 23, 2020

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This is the Business Case report in The Employee Experience Playbook For 2021.

Why Read This Report

As leaders invest more time and thought into developing future-of-work strategies, one problem continues to inhibit success: a narrow definition of the value of work itself, too focused on worker productivity. Yet a whole host of audiences — from customers who continue to demand more than just widgets to employees who do their best work when their employee experience is high — plays a role in creating and consuming the fruits of a company's work. To boost your future-of-work strategy, you must first understand the real value of work.

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Table of Contents

  • The Value Of Work Isn't What You Think It Is
  • Five Audiences Determine The Real Value Of Work
  • Recommendations

  • Build A Long-Term Investment Strategy Through Audience Alignment
  • What It Means

  • Decoupling Labor And Work Yields Individual And Social Meaning
  • Supplemental Material
  • Related Research Documents

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