The Rise Of The Green Enterprise: A Primer For IT Leadership's Involvement
IT Leadership Should Position IT As An Enabler Of The Green Enterprise
January 23, 2009
Why Read This Report
Information technology can be a critical enabler to what Forrester calls the "green enterprise" — an organization that actively reduces the environmental impact across its value chain activities to mitigate risk, reduce costs, and increase revenues to ultimately deliver shareholder value. A number of leading organizations are paving the way. For example, Nike's "Considered Index" desktop application empowers designers to make more eco-friendly decisions when designing shoes, and UPS's "package flow" software that eliminated left-hand turns from delivery routes saved $8.4 million in fuel costs and 32,000 metric tons of CO2 emissions in 2007. To determine IT's role in the green enterprise, Forrester recommends that IT leadership get up to speed on what the green enterprise is and what its motivations are. From there, IT leadership can proactively approach the business with an action plan on how IT can be used to enable the green enterprise.
Already a Client?
Log in to read this document.
Become a Forrester Client
Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.
This report is available for individual purchase ($499 USD).Purchase
Table of Contents
- Green Enterprises Have The Same Financial Goals As Any Other Corporation . . .
- The Green Enterprise Is Here — Get Familiar With The New Landscape
- To Position IT As An Enabler Of The Green Enterprise, Get Educated
WHAT IT MEANS
- Expect Involvement From Additional Roles To Enable The Green Enterprise
- Related Research Documents
Market Overview: Green IT Services
April 24, 2009 | Christopher Mines
A KPMG Case Study: The Case, Responsibilities, And Success Metrics Of A Green IT Manager
April 26, 2010 | Doug Washburn
Brief: Streaming Data From The Internet Of Things Will Be The Big Data World's Bigger Second Act
July 5, 2016 | Paul Miller