Trends Report

The Singapore Customer Experience Index, 2020

How Brands Build Loyalty With The Quality Of Their Experiences

October 5th, 2020
Tom Mouhsian, Principal Analyst
Tom Mouhsian Principal Analyst
With contributors:
Frederic Giron , Harley Manning , Nancy Lin , Bill Nagel

Summary

How well do leading brands build loyalty with the quality of their customer experience (CX)? In this report, we reveal the scores of five banks and six auto/home insurers in the Singapore Customer Experience Index (CX Index™). We also unveil new trends in CX quality and highlight the achievements of this year’s top-performing brand. Customer experience professionals can use this report to inform their ongoing improvement efforts and strategic initiatives.

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