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For eBusiness & Channel Strategy Professionals

Multiscreen Shopping Experiences And Key Partnerships Drive US Mobile Commerce

Highlights From The US Mobile Phone And Tablet Commerce Forecast, 2015 To 2020

October 1, 2015

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Why Read This Report

Commerce on mobile devices continues to grow rapidly. Forrester projects that retail sales on smartphones and tablets will total $115 billion in 2015. This report provides a forecast of smartphone and tablet retail sales through 2020, as well as an analysis of the drivers of growth and recommendations for eBusiness professionals to effectively address this shift in increasing web traffic and sales from mobile devices.

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Table of Contents

  • Commerce On Phones And Tablets Continues Its Rapid Growth
  • Embrace Mobile But Recognize The Reality Of How Shoppers Buy
  • Supplemental Material
  • Related Research Documents

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