US Cross-Channel Retail Sales Forecast: 2014 To 2018

Web-Influenced Offline Sales Total More Than $1 Trillion In 2014
July 24th, 2014
With Contributors:
and Laura Naparstek


We forecast that US cross-channel retail sales, which we define as transactions that touch a digital medium but are not completed on the Internet, will reach $1.4 trillion in 2014 and grow to $1.8 trillion by 2018. Consumers are "preshopping" across more

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