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For Enterprise Architecture Professionals

Understand EA Stakeholders And Their Needs

Stakeholder Needs: The EA Practice Playbook

May 15, 2017


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This is the Stakeholder Needs report in The EA Practice Playbook For 2018.

Why Read This Report

Today's enterprise architecture (EA) organizations are engaging more with the front end of the business: sales, marketing, and product management. Understanding their needs and goals is challenging, but it's critical to EA's impact as EA programs seek to be more business-aligned. Successful EA leaders apply a framework for capturing useful goals through structured and relevant conversations. Success will lead to business improvement road maps that clearly align to the strategic needs of the firm — whether the firm truly thinks strategically or not. This is an update of a previously published report; Forrester reviews and revises it periodically for continued relevance and accuracy. We are now updating it to reflect our current thinking on effective methods for engaging with business stakeholders.

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Table of Contents

  • Align EA's Value Proposition To Your Firm's Key Challenges
  • First Understand Your Stakeholders, Then Engage With Them
  • Leverage Results To Define EA's Value Proposition And Strategy
  • Recommendations

  • Use Initiatives And EA Capability Gaps To Define Your Strategy
  • Related Research Documents

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