Using International Shipping To Reach Online Shoppers Around The Globe
How US Online Retailers Can Extend Their Offerings To Consumers Abroad
August 5, 2011
Why Read This Report
Given that online retail growth rates remain higher outside the United States than within, eBusiness executives are increasingly looking to tap into online buyers in other markets. The lowest-cost way to reach these shoppers? International shipping. Instead of spending millions on establishing operations in another country, many retailers test the global waters by shipping their products to consumers abroad. A number of players have emerged to help US online retailers serve a global audience: Savvy eBusiness and channel strategy professionals are sorting through the growing list of vendors to ensure their global fulfillment needs are met while simultaneously preparing their own websites to win over international online shoppers.
Already a Client?
Log in to read this document.
Become a Forrester Client
Timely and relevant, Forrester's RoleView research aligns to 13 leadership roles across business and technology management. Our expertise in customer experience, mobile, digital business, and big data will help your teams win in the age of the customer. Contact us to learn more.
This report is available for individual purchase ($499 USD).Purchase
Table of Contents
- Retailers Tap Global Markets Through International Shipping
- Vendors Manage Core Parts Of Globalization For Online Merchants
- It Is Not Enough Just To Make International Shipping Available
- Related Research Documents