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For Application Development & Delivery Professionals

Vendor Landscape: Online Video Platforms For Sales And Marketing

OVPs Hold The Keys To Your Video Success

May 20, 2016

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Why Read This Report

If you think "doing video" means having a YouTube channel, then you need to up your game. In 2015, online users spent more time on video than on any other digital activity. This inflection point represents customers shifting, and you need to be there to support them. An online video platform (OVP) is a critical part of the video technology strategy for application development and delivery (AD&D) professionals. It will help you deliver engaging, interactive, and personalized experiences. Without it, your customers will find those experiences somewhere else.

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Table of Contents

  • Ignore Video At The Peril Of Your Customer Experience
  • OVPs Manage And Distribute Content And Measure Engagement
  • OVPs Help You Push The Customer Experience Envelope
  • Key Players In The OVP Market Support Many Industries
  • Recommendations

  • Evaluate Pricing Models And Content Migration To Choose An OVP
  • Supplemental Material
  • Related Research Documents

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