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Vendors Seize Emerging Mobile Cloud Service Opportunities

May 2, 2011

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Why Read This Report

Enterprises of all sizes must support a multitude of mobile devices and applications that run over a wide range of mobile operating systems, as well as update devices and applications every few months. In addition, empowered employees are circumventing the IT organization by purchasing mobile devices and downloading applications on their own. Vendors are developing mobile cloud services to meet emerging demand from IT organizations for help in managing this Wild West-type mobile device and application environment. This report identifies factors creating demand for mobile cloud services, defines the characteristics of those services, and discusses how corporate mobile cloud service adoption will evolve over the next few years. Today, we are in the first phase of this new market, which focuses on cloud-based delivery of mobile applications; over the next few years, we expect enterprise demand for mobile cloud services to gain momentum and present new opportunities for vendors participating in this emerging market.

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  • Mobility Services And Cloud-Based Delivery Models Are A Focus For Many Enterprises
  • Emerging IT Interest In Using As-A-Service, Pay-As-You-Go Delivery Models

Table of Contents

  • Enterprises Face A Complex Mobile Device And Application Environment
  • Mobile Cloud Services Will Simplify Corporate Complexity
  • The Mobile Cloud Services Market Will Evolve In Three Stages
  • Vendors Must Address Overarching Items To Drive Mobile Cloud Service Usage
  • RECOMMENDATIONS

  • Vendors Should Target Specific Markets With Mobile Cloud Services
  • Supplemental Material
  • Related Research Documents

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