B2B2C CX Value Statement Templates

Communicate CX Value To Stakeholders By Speaking Their Language

September 12th, 2022
Sam Karpinski, null
Sam Karpinski
With contributors:
Maxie Schmidt , Judy Weader , Harley Manning , Ananya Suresh , Shayna Neuburg


B2B2C professionals who focus on their companies’ customer experience (CX) and intermediary experience (IX) need to communicate their programs’ impact on high-level business outcomes. This tool helps those leaders create a one-sentence value statement that they can use to reinforce how CX and IX actions have an impact on the key revenue, cost, and resilience outcome metrics in their organization.

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