B2C Commerce Software Market Insights, 2023

April 11th, 2023

Nicole Murgia

With contributors:

Our clients want to benchmark their B2C commerce software selection and adoption decisions against those of their peers. Forrester’s Software 1 Survey, 2022, asked software decision-makers from around the world detailed questions about their overall B2C commerce strategy. In this data-driven report, we highlight tech adoption, budgets, and the trend toward software-as-a-service (SaaS) models for B2C commerce solutions. Digital leaders can use this report to understand the current state and trajectory of the B2C commerce software market.

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This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.