Best Practice Report

Disrupting Finance: Social Insurance

Peer-To-Peer Insurance Platforms Will Struggle To Drive Adoption

February 11th, 2016
With contributors:
Ellen Carney , Benjamin Ensor , Alex Causey , Rachel Birrell


Social insurance enables people in need of insurance to connect and pool their money and risks. Startups like Friendsurance, Guevara, and TongJuBao facilitate this and aim to offer coverage that is cheaper, more transparent, and more relevant to the customer. eBusiness and channel strategy professionals should read this report to learn who the main players in this area are, assess their disruptive potential, and understand how to outsmart them.This report was originally published in May 2014; Forrester reviews and updates it periodically for continued relevance and accuracy, most recently in January 2016.

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