Forecast Report

eCommerce In China: Trends And Outlook For The Largest eCommerce Market In The World

Highlights From The Forrester Data: Online Retail Forecast, 2017 To 2022

August 10th, 2018
With contributors:


In 2015, China surpassed the US to become the largest eCommerce market in the world. China now accounts for 83% of all online retail sales in the Asia Pacific region. This report examines eCommerce growth in China over the next five years, as well as some of the key trends shaping how online retail is developing. Please see our separate report for eCommerce growth and trends in Australia, India, Japan, and South Korea.

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