Trend Report

Financial Services Firms Are Struggling To Boost Usage Of Chatbots For Customer Service

Luis Deya
Jan 29, 2020

Summary

Only a handful of US online adults use chatbots to engage with their financial services providers. US millennials are more likely than other age groups to use chatbots to connect with their banks and credit card providers, but adoption remains in single digits. Just over a third of US online adults believe that chatbots can handle mundane financial tasks; still, most are not interested or comfortable using them for customer service in financial services.

Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
  • Stay ahead of changing market and customer dynamics with the latest insights.
  • Partner with expert analysts to make progress on your top initiatives.
  • Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this report
This report is available for individual purchase ($1495).