Model Overview Report

Introducing The Sales Talent Recruitment Waterfall

January 1st, 2018
Jennifer Bullock, null
Jennifer Bullock


As the demand for top sales talent continues to outpace supply, B2B organizations struggle to fill open positions with high performers. Sales recruiting is often executed as point-in-time activities to fill a headcount vs. an ongoing process of replenishment. In this report, we introduce the Sales Talent Recruitment Waterfall — a five-stage framework that encompasses the key activities required to efficiently and repeatably hire the best sales talent.

Want to read the full report?

This report is not available for purchase at this time.

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.