IT In The Indian Media And Entertainment Industry

This document provides vendor strategists with an overview of IT in the media and entertainment industry in India in 2009. Having attracted an estimated $2B in foreign investment, the industry continues to grow remarkably in all respects, and information technology is at the core of this dynamism. This research is based on a survey of IT vendors, including IBM, SAP, HP, Microsoft, and others, as well as IT decision-makers from a cross section of media and entertainment companies. The document provides market size data and growth forecast, as well as an overview of noteworthy India M&E companies. Further, the report includes top business challenges and IT pain points for the industry.