Summary
Asia Pacific (APAC) marketing leaders manage a host of countries in their remit, each with its own cultural nuances, language, and maturity in the adoption of solutions. To succeed, marketing leaders must not apply a cookie-cutter approach to the region. By considering country-specific needs and providing supporting technology, processes, and people, APAC marketing leaders can drive growth for their market and deliver meaningful engagement with their buyers and customers. In this report, we identify key priorities for marketing leaders to focus on in 2022 to drive growth for their organization.
Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
- Stay ahead of changing market and customer dynamics with the latest insights.
- Partner with expert analysts to make progress on your top initiatives.
- Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this report
This report is available for individual purchase ($1495).