Model Overview Report

Partner Onboarding Framework: Activate Stage

January 1st, 2018
With contributor:


When onboarding new partners, B2B channel suppliers must begin the process early but avoid overwhelming them with too much information at once or pushing them into selling immediately. The Partner Onboarding Framework is designed to help organizations accelerate the development and performance of new partners via a four-stage process: align, acclimate, activate, and authorize (see Introducing The Partner Onboarding Framework). In this report, we describe the activate phase for onboarding new partners in detail, including key activities, deliverables, and enablers that have proven effective in laying the foundation for productive partnerships.

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