Summary
Application development and delivery (AD&D) professionals in retail must contend with established categories of packaged apps for store operations, eCommerce, supply chain, and loyalty. But most packages hail from the pre-digital disruption era of monochannel retail — store or eCommerce. AD&D pros must chart an application upgrade and integration course that delivers omnichannel consumer experiences despite the incompatibility of the package data models with new use cases such as click-and-collect or buy online, return in store. This report shows AD&D pros how much they can rely on vendors to deliver the integrated application portfolio they need and how to capitalize on the "Amazon effect" to extend merchandise range from hundreds of thousands to millions of SKUs. This report also advises retailers how to integrate new high-powered planning applications to drive the best customer service and inventory turn in a demanding financial environment.
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