Summary
This role profile provides a job description and competencies for the B2B process optimization lead role, responsible for creating, managing, governing, and improving end-to-end processes across a B2B organization. The process optimization lead ensures all processes align with the organization’s goals and standards. They are also responsible for communicating with process owners, process participants, and process stakeholders, as well as for resolving any issues or conflicts that may arise. B2B organizations depend on strong processes managed by marketing, sales, customer success, partner ecosystem, and revenue operations to ensure process excellence and adaptability.
Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
- Stay ahead of changing market and customer dynamics with the latest insights.
- Partner with expert analysts to make progress on your top initiatives.
- Get answers from trusted research using Izola, Forrester's genAI tool.