Vicki Brown
VP, Principal Analyst
Vicki Brown has more than 20 years of experience in B2B marketing with a concentration on revenue management, marketing automation, and marketing operations. Vicki works with marketing operations, marketing process/project management office (PMO), chief of staff to the CMO, and revenue operations leaders. At Forrester, Vicki helps clients adopt and operationalize marketing processes, including the implementation of waterfall (both lead-based and buying-group-based), service-level agreements (SLAs), scoring, sales force, marketing automation platforms (MAPs), and campaign and program planning.
